Dell has announced a partnership with Marvel Studios which powered the technology that went into the making of the ‘Ant-Man and the Wasp’ movie which is set to release early next month. The company made it clear that a slew of Dell hardware were in use during the course of the production of the film including the visual effects and front-end related operations.
While their latest G5 15 gaming laptop will make a leading appearance in the upcoming Marvel movie, other Dell devices like the XPS 13 will also make a cameo in a scene where the settings show Hank Pym’s lab and at the X-CON security offices. The G5 15 gaming notebook is currently available for $849.99 (approx. Rs 58,300) while the award-winning XPS range comes in at a starting price of $999.99 (approx. Rs 68,600).
Marvel Studios also listed Dell technologies as its VFX vendor which includes the Dell EMC PowerEdge servers, and Dell Precision workstations which offered the crew with the computing power and abundant storage to capture and edit the hundreds of scenes of visual effects.
Dell is also urging Boys & Girls Clubs members to explore STEM with a focus on computer science and computational thinking. During the course of the STEM program, these members will incorporate a video series based on “Ant-Man and The Wasp” into their summer curriculum, teaching kids about STEM topics in a fun and engaging way.
Marvel Senior Vice President of Global Partnerships & Marketing, Mindy Hamilton said “What’s great about this partnership is that it allows our on-screen tech to become a bit more tangible to viewers. We might not be able to replicate Hank Pym’s advancements quite yet, but we hope that the film inspires people to continue pushing the boundaries of what’s possible just like our heroes do.”
Complimenting the partnership, Gerri Tunnell, Senior Vice President, Client Solutions Marketing at Dell said “We are thrilled to team up with Marvel Studios on Ant-Man and The Wasp and demonstrate the superpowers of technology. There are a lot of similarities between our brands and fan bases. For example, our goal is to empower our customers, from gamers to visual effects artists, with high-performance technology to drive human progress just like Ant-Man and The Wasp rely on tech to make the world a better place”.