Black Shark a few days back entered the Indian Market and they are trying to woo customers who love gaming on their smartphone. At the sidelines of the launch event, we caught up with David Li, Global Sales and Marketing, Black Shark to know more about the company.

Talking about Black Shark’s association with Xiaomi David said, ” Xiaomi is just an investor in our company. We work independently and they don’t support us anyway.” He further said that the company isn’t targeting the mass market their target consumers are mobile gamers.

Replying to a query about gaming capabilities of Black Shark smartphones as compared to other smartphones he said,” On other smartphones, one can play games but they will not get the kind of experience they will enjoy on our smartphones.”

Black Shark also plans to set up demo zones in India so that consumers can have a first-hand experience of the devices. As far as, offline availability of the smartphone in concerned David said, ” Right now we are concentrating on online space only and have not thought about offline strategy.”