Wynn Telecom ties up with Longcheer

Wynn Telecom, a mobile handset brand launched by New Delhi-based power and energy storage company Luminous, has announced a tie up with Longcheer Limited. Longcheer is a Singapore-based mobile design firm.
Talking about the tie up, Arvind Vohra, co founder and managing director, Wynn Telecom, said, “Any mobile user is attracted to a mobile device more for its looks, and the features of the phone follows. Aesthetics is very important. Hence, Longcheer, being one of the biggest handset designers, would give us a great deal of advantage.”
Vohra also said that while the mobiles designed by Longcheer will take a couple of months to hit the Indian market, the company will be launching seven Wynncom handsets on 21 May.
The mobiles designed by Longcheer will be available across all price segments and will not be restricted to the high end.
Wynn Telecom is an extension of the SAR Group of Companies, which has Luminous as the flagship brand. Luminous Power Technologies delivers inverters, UPS, batteries and renewable energy products. It also has business interests in consumer appliances, information technology and networking solutions. The company had announced its entry into the Indian handset market under a separate entity, Wynn Telecom, in April this year.
Longcheer has a range of mobile handsets and applications based on GSM and CDMA with inbuilt GPRS, EDGE and WiFi, and sells its products in Singapore, Hong Kong, Shanghai, Japan, India and Vietnam. It also has mobile telecommunication laboratories in Shanghai which specialise in areas such as mobile related environmental concerns, fatigue testing, LCD optics, audio, conventional testing etc.