The percentage of women on the mobile web has risen 575 per cent over the past two years, according to Opera’s State of the Mobile Web report, published yesterday.
South Africa leads the world’s push for gender equality on the mobile web, with women accounting for nearly 44 per cent of mobile web users, followed by the United States (35.6 per cent), Russia (32.4 per cent) and the United Kingdom (31.5 per cent).
However, Indian women do not seem to follow the trend with just 4.0 per cent using mobiles to access the web. Nigeria, with 5.4 per cent, has the second lowest figure, followed China (11.6 per cent) and Vietnam (17.9 per cent).
Over the last two years, the percentage of female users in Russia increased from 12.5 per cent to 32.4 per cent. In China, the percentage of female users increased from 5.5 per cent to 11.6 per cent. The percentage of female users In the United States increased from 19.4 per cent to 35.6 per cent, and from 24.7 per cent to 43.5 per cent in South Africa. Growth in Ukraine was also staggering, increasing to 24.4 per cent compared to just 8.5 per cent two years ago. In the United Kingdom, the percentage of female users increased from 16.6 per cent to 31.5 per cent.
Kenya joins the list of top ten countries using Opera Mini, replacing Nigeria. The current top ten Opera Mini using countries, in ascending order, is: Indonesia, Russia, India, China, Ukraine, South Africa, the United States, Vietnam, the United Kingdom and Kenya.
Women flock to the mobile Web
Indian women still shy away from mobile web; while a report by Opera shows greater gender equality worldwide.