Sony has recently announced a new smartphone called Xperia E4. It has also unveiled a dual SIM version of the handset, Xperia E4 Dual. Though Sony has not announced its price, many websites have termed it an “affordable” handset, which seems quite justified considering its features.
But the “affordable” tag is quite a vague term as even smartphones under Rs 20,000 too are categorised as such. But one thing is quite certain that Sony should keep the price of Xperia E4 around Rs 10,000 at which it may be able to attract the prospective buyers which are now making a bee line to purchase devices like Redmi Note 4G and Yu Yureka.
The “around Rs 10,000” price tag also seems quite justified considering HTC has brought its latest Desire 526G+ for Rs 10,400 (single SIM) and Rs 11,400 (dual SIM). Let’s quickly compare the Xperia E4 with Desire 526G+ which will further boost our theory.
Sony Xperia E4 offers a 5 inch touchscreen with qHD Resolution and scratch resistant glass compared to 4.7 inch qHD display of Desire 526G+. Clearly, the HTC handset’s display has much better resolution but it lacks the scratch resistant glass. As far as dimensions concerned, the Sony smartphone measures 137 x 75 x 10.5 mm and weighs 144 grams versus 139.8 x 69.65 x 9.8 mm of HTC Desire 526G+ that weighs 154 grams.
The Xperia E4 has Android 5.0 operating system, a 1.3 GHzquad core processor, Mali-400 MP2 graphics processor, 5 megapixel rear camera, a 2 megapixel front camera, 2300 mAh battery, 1 GB RAM, 8 GB inbuilt storage, and a 32 GB micro SD card slot. The phones offers A-GPS, Bluetooth 4.1, WiFi with hotspot, FM radio, and 3G connectivity. Like many Sony smartphones, the Xperia E4 has Sony 3D surround sound technology, Clear Audio+ sound improvement technology, and xLoud for a richer sound experience.
The HTC Desire 526G+ has 8 megapixel rear camera, 2 megapixel front camera, 1 GB RAM, 8 GB ROM, 32 GB micro SD card slot, Android KitKat operating system, 1.7 GHz octa core processor, 2000 mAh battery, WiFi, Bluetooth, and GPS.
So while E4 has the latest software, the HTC phone looks better with an octa core processor and an 8 megapixel rear camera.
So it makes all sense for Sony to keep the price of Xperia E4 around the Rs 10,000 mark at which it could effectively challenge the likes of Desire 526G+ if not Yu Yureka of Micromax. A lesser price tag would be icing on the cake.