Ultra Mobile Technology is the latest to be lured by the Indian mobile handset market.
On Thursday, the company announced its plans to launch a range of mobile handsets and services to view TV channels on mobile phones.
The company in its press release said it will bring the service with the highest Resolution display ever built into a phone, in the coming months.
Other than facilitating TV viewing, Ultra Mobiles will have features such as dual SIM, GPRS, Bluetooth and FM radio.
The company commenced operations in June this year with its corporate office based in Mumbai. Ultra Mobile aggregates premium entertainment content from many content providers, and then optimises the content for small screen or mobile viewing.
Ultra Mobile plans to enter the Indian handset market
The company plans to launch handsets and services to enable TV viewing on mobiles.