TPV Vision Technology, the official brand license partner of Philips Television and Audio in India has introduced a new range of Philips Smart LED TVs. The new Philips TV range will be available with variants between 22-inch and 65-inch with a starting price of Rs 9,990.
The 65-inch Philips 65PUT6703S/94 will feature the largest screen in the range and will be equipped with a 3-sided Ambilight mode that makes movies and games feel more immersive. With the ‘Ambilight music mode’ on, the Ambilight output will sync with the music converting your living room into a virtual sound and light show. There’s also an indirect light mode to turn the TV into a sophisticated mood-setting lamp.
The Philips LED TVs will come loaded with Pixel Precise HD engine which optimises picture quality to deliver crisp images with beautiful contrast. The TVs also sport HDR (High Dynamic Range) Plus technology which captures the richness and liveliness of the content the way the creator intended it to.
Additionally, the Smart LED TVs include a special ‘Micro Dimming’ software that analyses the picture in 6400 different zones and adjusts it accordingly. The in-built DTS HD optimises sound processing to deliver a better sound signature. Furthermore, the TVs feature the SAPHI OS unique to Philips Smart TV range and allow ease of navigation and access to content through a clear user-friendly icon-based menu.
Speaking on the launch, TPV Technology India Country Head, Jordan Oh said “TPV Technology has always believed in best in class product innovation and design. Through our partnership with Philips, we are happy to introduce the new series of LED TVs in India. We are dedicated to providing a wide range of cutting-edge display experience, ultra slim screens and a simpler and more intuitive user interface (Saphi) which will make television viewing a delight for our customers”.
Philips Branded Television and Audio Country Business Head at TPV Technology India, Arun Menon also commented by saying “Followed by the new range of LED TVs, we also plan to launch our global flagship TV models including the OLED+ TVs and Ambilight 6700 Series in more screen sizes in the future. India has been identified as a focus market for Philips TVs. There is a strategic plan to regain market share in India by growing our existing, strong sales and distribution network in audio that will cater to televisions also. We will realign and expand our service network to ensure best in class service experience for the Indian consumer”.
The new range of Philips LED Smart TVs will start at Rs 9,990 for the base 22-inch Full HD variant. The most expensive of the lot will be the Philips Ambilight 65PUT6703S which will retail at Rs 1,49,990. All models will be available on both online and offline channels.