In a bid to make the most of the festive season, Idea has announced an offer under which it’s new and existing prepaid subscribers can win a car as bumper prize every week. The mega offer also gives Idea subscribers in UP West and Uttarakhand, a chance to win other exciting prizes such as – TV, refrigerator, gold coins, mobile handsets and much more, with a minimum recharge of Rs 20.
Starting October 1, every Idea subscriber who recharges with Rs 20 or more will be eligible to win prizes. Other users who take up a new Idea prepaid connection will also be entitled for the offer with their first recharge. All a qualifier needs to do is send a slogan for Idea to 50302 to win a prize.
Idea will give away Tata Nano cars, TV sets, refrigerators and invertors, mobile handsets and gold coins on a weekly basis, during the promo period in the entire region of UP West and Uttarakhand.
Announcing the new initiative, NF Aibara, chief operating officer — UP West, Idea Cellular said, “During the festival season, people celebrate by splurging on shopping expensive items for themselves and for their loved ones. With the new festival offer, Idea is now giving an opportunity to our users to just spend Rs 20 on recharge and win high value prizes this season. Idea is the largest mobile network in UP West, and we are confident that the new offer will further strengthen our leadership position in the market.”