RCom, Airtel showcase 3G services at India Telecom 2010

There has been a lot of hoopla surrounding the launch of 3G services by private operators in India. While Tata Docomo has already launched 3G, other operators will soon follow suit and are currently promoting and advertising their third generation networks.
Two operators, Reliance Communications and Airtel, have exhibited their 3G services at the ongoing India Telecom Summit 2010 and these include video calling and live mobile TV.
Reliance mobile TV currently has around 60 channels of which 16 are news channels and 32 are regional.
Airtel too put up an exhibition of its 3G services. The company’s Mobile TV includes 110 channels at present and is growing.
Mobile TV enables the transmission of on demand, recorded and live television content to a mobile phone. Mobile operators can either broadcast or stream content to users’ handsets.
While streaming, low Bandwidth causes the mobile TV experience to be hindered if multiple handsets are accessing the same program at the same time. In a normal scenario there are several players who work in the mobile TV business, such as content and broadcast companies, mobile service providers, infrastructure providers, handset manufacturers and technology providers. All these companies work together to enable TV on mobile phones.
Neither Airtel nor RCom divulged when they’ll launch 3G services. It seems we’ll just have to wait and watch.