OnMobile, a value-added services (VAS) company, has announced Karaophone, a service that allows users to play karaoke (sing along with music videos that have song lyrics and background music,) on their social networks via mobiles or landline phones.
With Karaophone, users can sing to a song of their choice. They can then share the music they create and challenge their friends through their desired social network. Karaophone also provides the facility to measure one’s performance, which can then be published and shared with friends and even ranked against fellow players.
The service has speech recognition for nearly 30 different languages, and the company claims that Karaophone can recognise language even in noisy environments.
The service is expected to become a fun and interactive tool for media houses to promote musical television programs, film releases or comedies; and for record labels to promote new artists and albums.
“By making karaoke available anywhere, at anytime, and by giving people the ability to share music on their social networks, Karaophone is pioneering the pending convergence of entertainment with mobile and social environments,” said Arvind Rao, chief executive officer, chairman and co founder of OnMobile.