Kapil Sibal, the Communications and Information Technology Minister of India, has launched two new mobile applications during an event – India Telecom 2011: m-powering India, in New Delhi.
The first mobile app, named ‘Digital Mandi’, has been developed by the joint efforts of IIT Kanpur and BSNL. It aims to provide current rates of crops to the farmers so they can choose appropriate time and market to sell their crops for maximum profit.
The other application developed at IIT Bombay is an Intelligent Mobile Social Networking Platform (MSNP) similar to Facebook or Orkut based completely on mobile phones. It enables the service providers with an effective framework to develop personalised applications and send targeted messages to users in the network based on their preferences such as demographic profile or interests, etc.