Micromax has today announced the launch of two series of Google certified Android TVs and fully automatic top-loading washine machines in India. The Smart TVs will be available at a starting price of Rs 13,999 from July 11, 2019, while the washine machines will start at a price tag of Rs 10,999 and it will be available from July 15, 2019. Both the series can be purchased from Flipkart.
Starting with Google-certified Android TVs, Micromax has introduced different models including 32 inches, 40 inches and 43 inches. The Smart TVs are backed Google Assistant, which allows users to ask the personal assistant to play different shows and lots more. The Smart TVs are loaded wtih official Google Play Store, Games, Movies, Music and the series also support built-in Chromecast, which allows to cast their smartphone or tablet screen to the Smart TVs. The Smart TVs are equipped with Dolby Digital Sound and has connectivity options including WiFi and Bluetooth.
Moving on to washing machines, the company has added new models in the fully automatic top-loading segment. Micromax has introduced in different capacities including 6.00 kg, 6.5 kg, 7.00 kg and 8.00 kg. The washing machines come with Fabricare Wash, which provide better cleaning with the help of saphhire crystal-shaped inner drums.
The drums comes provides more washing space, which reduces twisting and wear and tear of clothes. The new series comes loaded with Fuzzy Logic function and Child Lock mode. There is Presence Free Wash feature which allows to pre-set the time and program and cleanses the clothes without being present throughout.
Commenting on the launch, Rohan Agarwal, Director, Micromax Informatics Ltd. said, “Today we have announced a range of two new products in the consumer durables segment, with an aim to redefine the entertainment experience and everyday solutions for the Indian consumer. The Google Certified Android TV is meant for those who want a larger than life entertainment experience by being packed with multiple compelling features and the fully automatic washing machine aims to make everyday solutions simpler and hassle-free. We look forward to the response from our consumers and are committed to grow this category further by consolidating our leadership position in the segment in India.”