Mumbai-based Mauj Mobile, a part of People Group, has announced partnerships with various leading music labels in order to strengthen company’s music content protfolio.
The partnership gives Mauj exclusivity to distribute its content over all mobile channels.
The content and mobile marketing services provider has tied up with INRECO, Hindusthan, Manorama Music, JS Audio, Vani and Audio Tracs. The combined consortium of music labels gives Mauj access to significant market share of catalogue music and movie content across Tamil, Malayalam, Punjabi, Marathi and Bengali speaking markets.
A repository of approximately 15,000 tracks of music and interactive content of films in the form of Ringtones, Graphics, Video Clips, CRBTS, Themes, Animations and Logos will now be available to Mauj users.
With the partnership the company is expecting to add 40-50 new tracks every month across various genres including retro, classical and devotional songs.
Mauj Mobile partners with music labels
The partnerships with INRECO, Hindusthan, Manorama Music, JS Audio, Vani and Audio Tracks aim at strengthening company's music content portfolio.
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