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India’s first mobile TV spiritual channel launched

Apalya and Neuron Mediatech partner for On-demand custom made content on Mobile TV.

ISKCON (International Society for Krishna Consciousness), with over 90 temples spread across the length and breadth of the country and millions of Krishna devotees all over the globe, went digital and announced a separate TV channel on Mobiles.
The new channel is launched in collaboration with Apalya Technologies and Neuron Mediatech, a content and software infrastructure company.
Irfan Khan, co-founder, Neuron Mediatech said, “We have designed rich media spiritual content based on multimedia device experience and have produced the same in multiple languages like English, Hindi, Gujarati and Sindhi.”
Vamshi Krishna Reddy, chief executive officer and co-founder, Apalya Technologies said, “ Initially, this service will be on-demand, however, given its viewership pattern it can be provided as part of the standard package from Apalya, further on.”
ISKCON spokesperson, Haridas Prabhu said, “ ISKCON will now reach you On-Demand for we know that not everyone can come to our temples everyday but with this tie-up the temple will come to you.”
Neuron Mediatech would soon be deploying their spiritual content offerings across other platforms, as well including Internet. They are also planning to launch a dedicated IVR for spiritual content.

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