In the past few months, many new players have entered the smartphone and tablet market in India and the latest one is Advantage Computers India (Adcom).
Adcom has entered the smartphone segment with five Android phones and the top of the line model that they have launched is Adcom A-530, which is priced at Rs 8,999.
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Look and feel
The first time we looked at the Adcom A-530 smartphone we noticed it had borrowed a lot of design elements from the Samsung Galaxy range of smartphones, and had a raised contour to protect the rear camera from accidental scratches.
Though the device is a bit heavy it has smooth edges and is not slippery. You will find the power on/off button in the top of the right panel and volume rocker on the left side panel.
A speaker grill is placed at the bottom of the rear panel, which gels with the slanting downward curve and doesn’t hamper audio quality.
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Display
The device has a 5.3 inch display with qHD (540 x 960 pixel) resolution, and that means the display has a decent 240 ppi (pixels per inch) resolution. This is not the best. Adcom A-530 was able to withstand some flexing of its body without any issue.
The display brightness seemed okay but I have doubts whether the screen is scratch resistant.
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Performance
It comes with a dual core MediaTek Processor clocked at 1.2 GHz. However, it has only 512 MB RAM. Interestingly, Micromax Canvas II has 512 MB RAM, and it performs well so we guess this phone’s operation will be smooth too. It also has 4 GB of internal memory, which can be expanded to 32 GB using a microSD card.
On the operating system front Adcom A-530 comes with Android 4.1.2 Jelly Bean, which is surely a good move because the company has not shared any clear road map about future OS updates. It is a dual SIM smartphone and both the SIMs are active at once.
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Camera
Adcom A-530 comes with a decent 8 Megapixel rear camera and a 2 megapixel front camera. We clicked a few pictures using the rear camera inside a room and they were just okay.
Battery
Adcom has provided a 2800 mAh battery in the A530, which is very good from a smartphone point of view. Also, inside the box the company has provided an additional battery. It is surely a nice move because smartphone batteries tend to discharge quite fast and in a situation where finding a power source is difficult additional battery is quite handy.
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Other features
Inside the box you one can find three additional back panels – one white and another black with a flip cover.
Adcom A-530 supports 3G, WiFi, micro USB, Bluetooth, 3.5 mm jack, G-sensor, light sensor and proximity sensor.
Conclusion
Adcom A530 is priced at Rs 8,999 and is available at all the leading online shopping portals. With features like Android Jelly Bean operating system and a dual core processor it looks like a decent buy. Besides, it has a big 2800 mAh battery ( additional battery free,) which for an entry level smartphone is a value for money proposition.
We will bring out a complete analysis of the handset soon.