Printers were in vogue at the turn of the century with internet services not being as reliable and fast as today. People preferred to print out their documents due to the lack of cloud storage, high-speed internet, and file sharing websites. Things have changed now with these services being reasonably priced and widely available. The latestmarket report from IDC reveals that in Inkjet printer space Epson is theleader while in Laser space HP is numero uno.
As per the report, inInkjetspace, Epson overtook HP as the marketleaderin terms ofunit share for thefirst time everafter posting a 26.5 percent growth year on Year (YoY). Epson captured 42.9% of the market while HP had 39.4 percent.Thethird slot went to Cannon.
Throwing light on the reason behindthe growth witnessed in Inkjet space report said, “Over the past 12 months, the Indian printer market has witnessed a significant technology shift, with customers showing an ever-increasing inclination towards ink tank printers over entry level laser printers. The main reason behind this shift is the low cost of printing (starting from as low as 7 paise for black and white (B&W) and 18 paise forcolourprintout) and in-box high page yield ink bottles available in the market. There was also a significant marketing push from vendors, which resulted in generating high visibility for ink tank printers.’
Ontheother hand,Laser printer market suffered a decline of 10.2 percent in 2017 Q1 compared to 2016 Q1. In thissegement, HP with a share of 54.8 percent wastheleader followed by Canon and Samsung.
The report also highlightsthat this is for the first time in six quarters that the Printer market has registered growth with shipments reaching 799,164 in Q1 2017.