A study by New Delhi-based value added services company mBit Infotech said that content related to international hip hop artist Akon is most searched and downloaded from the mobile web. In the Bollywood category, Katrina Kaif is more popular than Shahrukh Khan.
mBit said that music is the second most searched for keyword accounting for 19 per cent of total searches and singers such as Akon, Linkin Park, Eminem, Lady Gaga, Madonna, Rihanna and Michael Jackson top the list. Sports, especially Cricket, along with movies and videos are the third most searched for category, accounting for 15 per cent of the total.
The research also showed that sex is still the most popular keyword, out of 6,730 unique keywords, which accounts to 30 per cent of total searches, including words such as porn, porno, naked etc.
The research is based on the searches performed by over 120,000 users of mBit in the first quarter of this year. mBit is a joint venture between VASSoft.net, the IT division of Himenviro Group, and Singapore-based mBit Pte Ltd.
Akon, Katrina Kaif most popular celebrities on mobile web
According to a study by mBit, music is the second most searched for keyword, accounting for 19 per cent of total searches.